01, 10, 2014

DISARONNO wears VERSACE for Christmas 2014

Last night was the launch party for the #disaronnowearsversace bottle collaboration at One Mayfair, which takes inspiration from the Versace Home Collection.

The beautiful bottle is covered in light blue and embellished with a luxurious white and gold motif. This is the second year Disaronno have partnered with an iconic Italian fashion house, after last years collaboration with Moschino. Even better than just being a stunning bottle, the collaboration supports Fashion 4 Development, a global campaign using fashion to tackle issues in the developing world. Part of the proceeds from every sale will be donated to this unique project in Africa.

Illva Saronno CEO Augusto Reina says: “After our very successful partnership with Moschino last year we are extremely thrilled to be linking with Versace this year for our second limited edition bottle of Disaronno. Versace is one of the world’s leading international fashion houses, with its iconic logo instantly recognisable on fragrances, clothes and accessories. We see this collaboration as very positive for Disaronno in our on-going aim to stay fresh and innovative.”

The ‘DISARONNO VERSACE Sour’ cocktail, created for the launch party:
25ml DISARONNO
50ml Vermouth Bianco
15ml lime juice Shake and pour over crushed ice
Top with a dash of Prosecco Drizzle with Blue Curacao

The exclusive limited edition is available from today in stores across the UK, and will retail at the price of £15 for the 500ml bottle. Just in time for the Christmas gift-giving and self-indulgent season, treat yourself or a loved one to the fabulous limited edition bottle before they’re gone.


One response to “DISARONNO wears VERSACE for Christmas 2014”

  1. Chloe Norton says:

    I am definitely buying this just for the bottle haha, such a stunning design. The alcohol is just an added bonus x

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